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vs 2023:Overall 0Safety +2Reliability -1Efficiency & Range -1Cost of Ownership -3Technology -2Driving Experience +1
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Full-Size Sedan

2024 Toyota Crown

PremiumHybrid
Manufacturer site ↗
2026 model shown
2.67C+GPA / 4.0
Overall GPA
Reliability
3.34B+
Safety
3.65A-
EfficiencyHybrid
4.00A+
41 MPG combined · 595 mi range · $1,500/yr energy
Comfort
2.71B-
Value
2.22C
Ownership Cost
1.35D
Technology
2.68C+
Driving Experience
2.28C

The verdict

A mixed-report full-size sedan, strong on efficiency and held back by performance.

Overall 2.67 (C+) across 10 graded subjects. Its strongest is efficiency & range at 4.00 (A+), its weakest performance & powertrain at 0.96 (F). 8 of 10 subjects grade at C− or better.

Jump to scores

Strengths

  • Efficiency & Range
  • Safety
  • Reliability & Quality

What holds it back

  • Performance & Powertrain
  • Cost of Ownership
  • Use-Case Fit

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Production history

1958present · 69 years · 2 generations
SCORED WINDOW · last 4 yearsGen 1195820221958Gen 22023now2023In production2026 — graded2025 — graded2024 — graded2023 — gradedProduction began 1958

How it's evolved

4 scored model years · 20232026

025507510020232024202520262023 · Overall: 692024 · Overall: 692025 · Overall: 692026 · Overall: 71 (+2 vs 2025)

Subject scores by year

Hover or tap a score to see what moved it versus the year before. A corner mark flags a big swing.

YearPerformanceEfficiencySafetySpaceCostReliabilityTechUse-caseDrivingValue
2026
2025
2024
2023

Compare two years

vs
Performance43
47+4
Efficiency89
88-2
Safety81
810
Space70
72+2
Cost54
49-4
Reliability80
81+1
Tech71
74+3
Use-case57
60+3
Driving62
67+5
Value67
65-3

Best fit & conditions

Winter / inclementB-73/100
FamilyB-71/100
CommuterC+69/100
AdventureC61/100
Work / TowF28/100

Higher scores mean a better fit for that use case. Learn more about use-case fit →

Detailed scoring by subject

1Performance & PowertrainThe Crown's lowest-graded category.0.96F
Horsepower
236 hp combined (XLE/Limited 2.5L hybrid); 340 hp with the Platinum's 2.4L turbo Hybrid MAX
27/100
#11 of 18 in classCompare all →

The volume XLE and Limited grades use Toyota's fourth-generation 2.5L Atkinson-cycle hybrid system for 236 hp net combined; only the range-topping Platinum gets the 2.4L turbocharged Hybrid MAX at 340 hp. The 2024 model year changed interior materials and driver-assist packaging but carried the S235 Crown's powertrains over unchanged from launch.

Torque
163 lb-ft (2.5L hybrid, engine peak — Toyota publishes no combined system torque); 400 lb-ft for the Platinum Hybrid MAX
13/100
#16 of 18 in classCompare all →

The A25A-FXS 2.5L Atkinson four peaks at 163 lb-ft, and that is the only torque figure Toyota quotes for the volume Crown hybrid — the electric motors add low-speed shove the engine number understates. Torque remains the volume powertrain's weakest dimension against full-size sedan rivals.

0–60 mph time
7.2 s (2.5L hybrid, instrumented); ~5.1–5.6 s for the Platinum Hybrid MAX
35/100
#14 of 18 in classCompare all →

Instrumented testing of the Crown with the 236-hp hybrid — the powertrain and roughly 4,300 lb curb weight are unchanged for 2024 — returned 7.2 s to 60 mph, against Toyota's more conservative 7.6 s premium-fuel estimate. The Platinum's Hybrid MAX is far quicker at around 5.1 s tested, but that is a top-trim-only configuration.

Powertrain refinement63
#15 of 18 in classCompare all →

The 2.5L hybrid pulls away smoothly and blends electric and engine power imperceptibly around town, but reviewers consistently describe it as buzzy and strained once asked to move a full-size sedan onto a freeway or up a grade — solidly mid-band delivery that the optional Hybrid MAX fixes only for Platinum buyers.

Transmission behavior60
#15 of 18 in classCompare all →

The volume trims' planetary eCVT never hunts and is unobtrusive at light throttle, with reviewers noting minimal rubber-banding and quick pickup, but it performs no simulated upshifts, so revs pile up and hold at a monotonous drone whenever real acceleration is asked for. The Platinum's genuine six-speed automatic shifts quickly and smoothly, but it is not the configuration scored here.

AWD/4WD availability78
#6 of 18 in classCompare all →

All-wheel drive is standard on every 2024 Crown — XLE, Limited and Platinum — which is unusually comprehensive for a sedan and a core part of the car's pitch. It stays out of the top band because the hardware is an on-demand electric rear axle (E-Four, or E-Four Advanced on the Platinum) with no low range, locking differentials or terrain modes.

Powertrain lineup breadth62
#9 of 18 in classCompare all →

The 2024 Crown offers two genuinely distinct electrified drivetrains — the 236-hp 2.5L hybrid with an eCVT and the 340-hp 2.4L turbo Hybrid MAX with a six-speed automatic — a wider spread than most mainstream sedans. It falls short of the top band because there is no gas-only, plug-in hybrid or battery-electric option, and the strong powertrain is locked to the single most expensive trim.

2Efficiency & RangeThe Crown's best-graded category.4.00A+
Combined fuel economy
41 MPG combined (2.5L hybrid AWD — XLE/Limited); 30 MPG on the Hybrid MAX Platinum
96/100
#4 of 18 in classCompare all →

2024 is year two of the S235 Crown and a straight carryover on powertrains: every car is a hybrid and every car is AWD, but the lineup splits between the 236-hp 2.5L Atkinson hybrid in the volume XLE and Limited at 41 MPG combined and the 340-hp 2.4L turbo Hybrid MAX in the Platinum, which trades away roughly a quarter of that for performance. Scored on the 2.5L, which carries the bulk of sales.

City fuel economy
42 MPG city (2.5L hybrid AWD — XLE/Limited); 29 MPG city on the Hybrid MAX Platinum
100/100
#1 of 18 in classCompare all →

The 2.5L hybrid's 42 MPG city beats its own highway figure — the classic full-hybrid signature — and it does so as an all-wheel-drive car of near-full-size footprint, because the rear axle is driven by a separate electric motor rather than a mechanical driveshaft that would otherwise cost economy.

Highway fuel economy
41 MPG highway (2.5L hybrid AWD — XLE/Limited); 32 MPG highway on the Hybrid MAX Platinum
81/100
#3 of 18 in classCompare all →

At a steady cruise the hybrid system has little regenerative braking to harvest and the Crown's tall, heavy crossover-sedan body works against it — 41 MPG highway is strong in absolute terms but is the number where the Crown falls furthest behind a conventional hybrid sedan of similar output.

Driving range
594.5 mi combined (2.5L hybrid, 14.5-gal tank); ~435 mi on the Hybrid MAX Platinum
84/100
#1 of 18 in classCompare all →

All 2024 Crowns share a 14.5-gallon tank, so range tracks the powertrain directly: 14.5 gal x 41 MPG combined = 594.5 miles on the volume XLE/Limited, near the top of the sedan band and enough for a full day of interstate driving on a single stop. The Platinum's Hybrid MAX gives back roughly 160 miles of that.

Estimated annual fuel cost
$1,500/yr (2.5L hybrid AWD, EPA 15k mi/yr on regular); ~$2,050/yr on the Hybrid MAX Platinum
77/100
#4 of 18 in classCompare all →

At EPA's standard 15,000 mi/yr and 55/45 city-highway split the 41-MPG Crown burns about 366 gallons of regular a year. Real money saved for a premium-badged AWD car, but it lands only mid-pack in the sedan band because the field it normalizes against includes 50-plus-MPG compact hybrids and EVs charging at home.

Fuel requirements94
#1 of 18 in classCompare all →

Both 2024 Crown powertrains are certified on 87-octane regular unleaded — including the 340-hp turbocharged Hybrid MAX, which is unusual for a premium-positioned car making that much power and saves roughly a dollar a gallon against the German sedans it gets cross-shopped with. No plug, no charging to arrange, no octane penalty.

3SafetyOne of the Crown's strongest categories.3.65A-
NHTSA overall rating
5 stars overall (5 frontal / 5 side / 4 rollover)
100/100
#1 of 18 in classCompare all →

The 2024 Crown carries NHTSA's top 5-star overall rating, with five stars in both the frontal and side barriers and a clean five in the side pole test. Only rollover comes back at four stars on an 11.3% calculated probability — ordinary for a sedan riding three inches taller than a Camry — and the frontal driver seat is the one sub-result at four stars.

IIHS awards & crashworthiness82
#5 of 18 in classCompare all →

The 2024 Crown is a named IIHS Top Safety Pick and every crash test it has taken comes back Good — small overlap front on both the driver and passenger side, the original moderate overlap front, and the updated side test. It sits at the low end of the top band for two concrete reasons: it is a plain TSP rather than TSP+, the XLE's Acceptable headlights being what cost it the plus it held for 2023; and it has never been run in the updated moderate overlap front test that measures rear-occupant protection, so there is no evidence at all for how a back-seat passenger fares. Several sub-ratings also trace to a 2023 car tested by Toyota rather than by the institute.

Standard ADAS suite breadth88
#2 of 18 in classCompare all →

Toyota Safety Sense 3.0 is standard on all three 2024 grades — XLE, Limited and Platinum — bringing pre-collision with pedestrian detection, Full-Speed Range Dynamic Radar Cruise Control, Lane Departure Alert with Steering Assist, Lane Tracing Assist, Road Sign Assist, Automatic High Beams and Proactive Driving Assist, with Blind Spot Monitor, Rear Cross-Traffic Alert and Rear Seat Reminder standard alongside it. The full AEB/ACC/LKA/BSM/RCTA set is therefore on the cheapest car, which is what the top band asks for. It stops short of the ceiling because at Crown money the genuinely useful additions — Front Cross-Traffic Alert, Lane Change Assist, Traffic Jam Assist and the Panoramic View Monitor — are Platinum-standard or cost $3,570 on the Limited.

Automatic emergency braking performance87
#2 of 18 in classCompare all →

The Crown holds a Good — the top grade — in IIHS's updated pedestrian front crash prevention evaluation, and it earned it by avoiding a collision outright in every single run: the crossing child at 12 and 25 mph in daylight, the crossing adult at night at both speeds on high beams and on low beams, and the parallel adult at night at 25 and 37 mph on both beam settings. Clearing the 37 mph parallel-adult-at-night scenario on low beams is the hard part of that test and the Crown did it. What holds it below the very top is scope rather than performance: IIHS has published no vehicle-to-vehicle front crash prevention result for this car under the updated protocol, so the AEB evidence covers pedestrians only.

Blind-spot & cross-traffic coverage78
#7 of 18 in classCompare all →

Blind Spot Monitor and Rear Cross-Traffic Alert are standard on every 2024 trim, with Safe Exit Assist warning passengers about traffic closing from behind before they open a door — broad coverage that earns its keep on a car whose fastback roofline and thick rear pillars gut the over-the-shoulder view. The system is alert-only on the blind-spot side, though: no steering or braking intervention. Rear automatic braking is optional rather than standard, and Front Cross-Traffic Alert plus Lane Change Assist are Platinum-standard or part of the Limited's Advanced Technology Package.

Lane keeping & centering74
#6 of 18 in classCompare all →

Lane Departure Alert with Steering Assist and Lane Tracing Assist are standard on all grades, backed by Proactive Driving Assist's gentle steering support, and Crown reviewers describe Toyota's assistance package as working well on the highway rather than sawing at the wheel the way TSS 3.0 is often accused of doing in cheaper Toyotas. It stays mid-band because the judgment rests on subjective road-test impressions of a system that still demands hands on the wheel, needs clear lane markings, and only centers once the radar cruise is engaged.

Adaptive cruise & highway assist80
#5 of 18 in classCompare all →

Full-Speed Range Dynamic Radar Cruise Control is standard on every grade and pairs with standard Lane Tracing Assist to make a restful highway package on a car built for exactly that duty, helped by the standard adaptive variable suspension smoothing the ride underneath it. The soft spot is the bottom of the speed range — genuine crawling stop-and-go is really the job of the optional Traffic Jam Assist rather than DRCC itself, which Toyota describes as intended for highway use and set above 20 mph.

Hands-free driving availability50
#3 of 18 in classCompare all →

Traffic Jam Assist, new to the Crown for 2024, is real hands-free driving — it takes over steering, braking and acceleration — but only below roughly 25 mph, only in stop-and-go traffic on controlled-access freeways, and only on the Platinum or on a Limited ordered with the $3,570 Advanced Technology Package. That is a narrow slice of what BlueCruise, Super Cruise or Lexus Teammate deliver at highway speed across a mapped road network, and the XLE cannot do it at any price.

Headlight performance78
#8 of 18 in classCompare all →

IIHS rates the LED projectors on the Limited and Platinum Good, with high-beam assist standard and no glare violations anywhere on low beam, so the volume car gets the better of the two available units and nothing in the range is Marginal or Poor. The XLE's lamps come back Acceptable — inadequate low-beam reach on the gradual left curve and only fair high beams on the straightaway — and that single Acceptable is what cost the 2024 Crown the TSP+ it held the year before. Neither unit is curve-adaptive, and low-beam reach on the right side of the straightaway is only fair even on the good version.

Outward visibility70
#8 of 18 in classCompare all →

The Crown rides about three inches taller than a Camry and reviewers single out the forward view that buys as a genuine strength, closer to a crossover than a sedan. Everything behind the B-pillar is the compromise: the fastback roofline, high door panels and a small rear window cut down the rearward and over-the-shoulder view, and camera compensation is uneven — a backup camera plus standard BSM, RCTA and Safe Exit Assist cover the basics, but the Panoramic View Monitor bird's-eye system is confined to the Platinum or a Limited with the Advanced Technology Package.

Child-seat (LATCH) usability83
#3 of 18 in classCompare all →

IIHS rates the Crown's LATCH ease of use Good+ — a notch above the plain Good most mainstream sedans manage — because the two outboard positions carry complete, visible lower anchors that need no measurable pull force to attach and leave room to work around, and the centre position adds a tether anchor with the option of borrowing lower anchors. All three tether anchors sit on the rear deck in easy-to-find spots with contrasting labels and nothing nearby that could be mistaken for an anchor. The limits are packaging rather than hardware: three seats will not go across the bench, and the sloping roofline eats the headroom above a tall high-back booster.

4Space & ComfortGrades above the middle of the scale.2.71B-
Seating capacity
5 seats (2 front buckets + 60/40 split-folding rear bench)
100/100
#1 of 18 in classCompare all →

The 2024 Crown is a five-passenger four-door sedan across all three grades — XLE, Limited and Platinum — with two front buckets and a three-place rear bench that splits 60/40 for cargo pass-through.

Front headroom
38.2 in front headroom
55/100
#14 of 18 in classCompare all →

Toyota publishes 38.2 in of front headroom for the 2024 Crown, unchanged for the S235 generation — mid-pack against the 36–40 in sedan band, and the crossover-tall 60.6 in roofline helps offset the fixed panoramic glass roof standard on Limited and Platinum.

Front legroom
42.1 in front legroom
53/100
#10 of 18 in classCompare all →

42.1 in of front legroom is merely average for a sedan and unremarkable at the Crown's $41K-and-up 2024 price bracket, short of the 44-in-plus front stretch-out room found in the full-size sedans it is positioned against.

Rear headroom
37.5 in rear headroom
63/100
#8 of 18 in classCompare all →

37.5 in reads well on paper for a sedan, but the fastback roof taper means the published figure flatters the experience — 2024 testers repeatedly note head space is tight throughout the cabin because of the coupe-style roofline.

Rear legroom
38.9 in rear legroom
69/100
#3 of 18 in classCompare all →

38.9 in of second-row legroom seats two adults comfortably and beats the 2024 Camry, but the 112.2 in wheelbase stops short of the 40-in-plus rear space of an Accord or a genuine full-size sedan — a gap that matters given the Crown replaced the Avalon.

Cargo/trunk volume
15.2 cu ft trunk (all 2024 grades)
52/100
#7 of 18 in classCompare all →

15.2 cu ft is mid-pack for a sedan trunk and modest for the money; the hybrid battery packaging under the rear seat caps depth, and although the 60/40 seatback folds, the pass-through opening is small enough that reviewers flag it as a versatility limit. 2024 has no power trunk lid — that arrived for 2025.

In-cabin storage & clever solutions60
#7 of 18 in classCompare all →

One genuinely clever idea — a vertical wireless charging sleeve that holds the phone upright and is easy to grab — sitting on top of an otherwise thin set of solutions: a tiny glovebox, no overhead sunglasses bin, and door pockets plus a dual-hinge console bin covering the rest. Reviewers also warn the vertical charger reads as a cubby and invites dropped keys.

Seat comfort74
#9 of 18 in classCompare all →

Supportive, power-adjustable, heated front seats are standard on every 2024 grade and draw consistent praise, but the volume XLE wears SofTex rather than leather, cushioning is judged decent rather than plush, and the rear seat is the clear weak point — the fastback roof squeezes head space and the backrest sits upright.

Ride quality72
#9 of 18 in classCompare all →

Well-damped and composed at cruising speed, and genuinely good on the Platinum's adaptive dampers — but that AVS setup is top-trim-only for 2024, the XLE and Limited make do with passive swing-valve shocks, and sharp low-speed impacts punch through more than a car pitched above the Camry should allow.

Cabin quietness75
#8 of 18 in classCompare all →

Wind and road noise are very well suppressed at highway speed, and the entire deduction is powertrain-related: the 236-hp 2.5-liter hybrid fitted to the volume XLE and Limited grades gets coarse and vibrates noticeably under hard throttle, where the Platinum's Hybrid MAX stays composed.

Climate & comfort features72
#6 of 18 in classCompare all →

Solid but distinctly trim-gated for 2024 — the XLE gets power heated front seats with lumbar and dual-zone automatic climate control, but ventilated front seats and heated rear seats require the Limited and the heated steering wheel is Platinum-only. That is a full step behind the 2025 car, where Toyota made the heated wheel and heated-and-ventilated front seats standard on every grade.

5Cost of OwnershipOne of the Crown's weakest categories.1.35D
Base MSRP
$41,445 (XLE AWD incl. $1,095 destination; $40,350 before freight)
41/100
#8 of 18 in classCompare all →

The 2024 Crown opens at $41,445 with destination for the XLE — about $12,000 above a comparably equipped Camry hybrid and squarely in near-luxury territory, which matches its Premium price class. Standard AWD and the hybrid powertrain are included at the base price, but the entry point still lands in the upper third of the sedan pricing band. It undercuts the 2025 car by roughly $1,100, the Crown's cheapest year of this generation after the 2023 launch.

Volume-Trim Price
$47,045 (Limited AWD incl. destination); XLE $41,445 · Platinum $54,465 · Limited + Advanced Technology Package $50,615
32/100
#8 of 18 in classCompare all →

The Limited is the Crown's content sweet spot and the trim most 2024 buyers landed on — it carries the panoramic roof, JBL audio and leather over the XLE while keeping the efficient 236-hp 2.5L hybrid rather than the Platinum's $54k Hybrid MAX. At $47,045 delivered the volume configuration sits deep in the upper quarter of the sedan band, above every mainstream mid-size rival and into entry-luxury pricing. New for 2024, the $3,570 Advanced Technology Package pushes a well-optioned Limited past $50,000.

5-Year Maintenance & Repair Cost
≈$4,800 over 5 years, maintenance + repair combined (source range ~$3,400–$5,800 by methodology)
65/100
#10 of 18 in classCompare all →

Mechanically the Crown is ordinary Toyota hybrid hardware — an e-CVT with no torque converter and regenerative braking that stretches pad life — and ToyotaCare removes the first two years of scheduled service outright. What pushes it above a Camry is consumables priced like a near-luxury car: 19-inch tires on XLE/Limited and 21s on the Platinum, plus premium-grade service parts. Sources still disagree by nearly 2x, so this is a blend weighted toward the middle of the spread.

5-Year Resale Value Retention
≈54% of MSRP retained at 5 years (source range ~49–60%)
63/100
#7 of 18 in classCompare all →

This is the Crown's weakest ownership number and the reason it grades below a Camry despite the badge. The lifted-sedan format never found a mainstream US audience — 2024 was its second year and, as one review put it, it remained a niche product — so used-market demand is thin and depreciation runs closer to the sedan average than to Toyota's usual class-leading retention. That is a real penalty when the depreciating base is a $41k–$47k sticker rather than a $30k one.

Basic warranty
3 yr / 36,000 mi bumper-to-bumper
0/100
#13 of 18 in classCompare all →

Toyota's standard 3-year/36,000-mile basic coverage, unchanged for 2024 and the floor of the segment band — Hyundai, Genesis and Kia all offer 5 yr/60,000 mi, and at Crown money buyers are cross-shopping brands that give more.

Powertrain warranty
5 yr / 60,000 mi powertrain; hybrid components 8 yr / 100,000 mi; hybrid battery 10 yr / 150,000 mi
0/100
#5 of 18 in classCompare all →

The headline powertrain term is Toyota's standard 5 years/60,000 miles — bottom of the band — but that understates the real coverage on a hybrid-only car: hybrid-specific components carry 8 years/100,000 miles and the traction battery 10 years/150,000 miles, insulating buyers from the single most expensive potential failure.

Complimentary maintenance & perks72
#7 of 18 in classCompare all →

ToyotaCare is genuinely multi-year but short on mileage — 2 years/25,000 miles of scheduled service covers oil changes, rotations and inspections, which for an average 13,000-mile-a-year driver runs out around the second service. The 2-year unlimited-mileage roadside assistance and the standard connected-services trials add real value, but there is no charging credit or extended-perk package to lift this into the top band, and rivals at this price routinely match or beat it.

Effective 5-Year Ownership Cost
$26,441 (≈$21,641 depreciation + $4,800 maintenance)
56/100
#7 of 18 in classCompare all →

$47,045 volume-trim price minus its estimated resale value after 5 years (54% retained, or about $25,404) leaves about $21,641 in depreciation. Add the projected $4,800 in 5-year maintenance and repairs, and owning this vehicle for 5 years costs about $26,441 in total.

6Reliability & QualityOne of the Crown's strongest categories.3.34B+
Predicted reliability82
#3 of 18 in classCompare all →

Both major predictors put the 2024 Crown above average without making it a standout: J.D. Power rates it 81/100 for quality and reliability — the bottom edge of its 81-90 "Great" band — and Consumer Reports predicts above-average reliability, with the 2025 car's prediction explicitly built on 2023 and 2024 owner-survey data. 2024 is the second year of the S3 generation with only feature-level changes, so the prediction rests on real service data rather than a first-year guess, but the nameplate is still too young to have a high-mileage record.

Brand reliability track record88
#3 of 18 in classCompare all →

Toyota is a top-tier dependability brand on the strength of Consumer Reports, which ranks it the single most reliable brand in its 2026 survey of some 380,000 vehicles across 20 trouble areas. J.D. Power is a shade less flattering — Toyota placed 8th of all brands in the 2026 Vehicle Dependability Study at 185 PP100, comfortably better than the 204 PP100 industry average but outside the top five — which is what keeps this in the high 80s rather than the low 90s.

Recall & TSB history62
#11 of 18 in classCompare all →

Nothing here threatens the powertrain or structure — every 2024 Crown campaign is a software reflash or a label correction — but the car has been swept into two very large multi-model electronics recalls plus a smaller accessory-label action, and TSB volume is high for a Toyota sedan. The instrument-cluster campaign is the more serious of the two because a blank display hides speed, brake and tire-pressure warnings. The 38 bulletins logged against the 2024 car skew toward calibration reflashes and infotainment fixes rather than hardware failures, which is why this lands mid-band instead of lower.

Powertrain durability reputation84
#7 of 18 in classCompare all →

The volume XLE and Limited trims use the 236-hp 2.5L Toyota Hybrid System with a planetary-gear transaxle and a rear e-axle for AWD — the best-documented electrified drivetrain sold in the US, with no belts, clutch packs or conventional automatic to wear out and a long high-mileage record in the Camry and RAV4 families. The deduction is for the Platinum's 340-hp T24A-FTS 2.4L turbo Hybrid MAX paired to a conventional six-speed automatic: a much newer, more complex design that has drawn owner reports of cold-start shudder and low-speed hesitation and required calibration reflashes across the Toyota vehicles that share it.

Interior material quality68
#13 of 18 in classCompare all →

2024 is a genuine step up — Toyota added soft-touch materials and warm steel-colored accents across the XLE, Limited and Platinum grades specifically for this model year, on top of standard leather upholstery. It still isn't enough for the money. Reviewers consistently land on "well built, not premium": obvious hard plastics, expanses of piano-black on the dash and console, and an ambience closer to a Camry than to the Avalon it replaced, let alone anything worthy of the Crown's elevated asking price.

Fit & finish76
#6 of 18 in classCompare all →

Assembly is solid — the Crown is built in Japan, reviewers describe it as tightly screwed together, and there are no initial-quality red flags in J.D. Power's ratings. The deduction is for a persistent NVH thread running through this generation: interior rattles over rough pavement and squeaky window seals that at least one owner reports the dealer simply could not fix.

Dealer & service network88
#1 of 18 in classCompare all →

Toyota runs one of the two densest franchised service networks in the United States — roughly 1,200 dealers reaching essentially every metro and most rural counties — and its hybrid drivetrains have been serviced in volume at those stores since the Prius era, so Crown hybrid work is routine rather than specialist. Service satisfaction is good but not class-leading; Toyota sits well above average rather than at the top of dependability and dealer-experience measures, which keeps this out of the 90s.

Parts availability & repair cost74
#6 of 18 in classCompare all →

Running costs are genuinely low — around $318 a year on average, roughly $1,662 in maintenance and repairs over five years by CarEdge's estimate, and about $833 less than the average sedan across ten years — with the first two years of scheduled service covered by ToyotaCare. What holds this below the top band is that the Crown is a low-volume, Japan-built nameplate: body panels, the 21-inch wheel and tire package, and Hybrid MAX-specific hardware are effectively dealer-only with almost no aftermarket behind them.

7Technology & InfotainmentMid-pack among this car's ten categories.2.68C+
Touchscreen size
12.3 in standard on every 2024 grade (XLE, Limited, Platinum) — no smaller base screen and no larger option
62/100
#5 of 18 in classCompare all →

Unlike the Camry, which puts an 8-inch panel in its volume grades, every 2024 Crown ships with the 12.3-inch Toyota Audio Multimedia display, so even the base XLE buyer gets the full-size screen with no trim walk — comfortably above the sedan-class midpoint but short of the 14-plus-inch panels in Tesla and the German flagships.

Infotainment UX & responsiveness78
#5 of 18 in classCompare all →

Toyota Audio Multimedia here is quick, logically laid out and — critically — keeps climate, heated/ventilated seat and volume functions on real physical switchgear below the screen, which reviewers of this car single out as the right call; it loses points for having no conventional multi-panel home screen (navigation is the home view), for a fixed lower panel that eats roughly a third of the 12.3-inch display, and for a row of blank switch blanks on lower-trim dashboards.

Wireless CarPlay / Android Auto92
#2 of 18 in classCompare all →

Wireless Apple CarPlay and wireless Android Auto are standard on all three 2024 Crown grades including the base XLE — no package, no subscription and no trim walk, which is the top band by definition.

Voice control & native navigation72
#7 of 18 in classCompare all →

The "Hey Toyota" Intelligent Assistant and Cloud Navigation ride on the big-screen hardware every Crown grade gets, and reviewers of this generation single out the voice interface as unusually good for a Toyota — but both live inside Drive Connect, which carries only a 1-year trial on a MY24 car before a paid subscription, so long-term owners fall back on phone projection.

Audio system quality78
#8 of 18 in classCompare all →

The volume Limited grade — and the Platinum above it — get an 11-speaker JBL system with a rear subwoofer as standard equipment, tuned specifically for this car; only the base XLE is left on a plain six-speaker setup, and there is no true audiophile tier (no Mark Levinson) above the JBL.

Digital instrument cluster70
#12 of 18 in classCompare all →

A fully digital, configurable 12.3-inch cluster is standard on every 2024 Crown grade, which is genuinely near-luxury provision — but the deduction is a real one for this model year: Toyota recalled the 2023–2025 Crown as part of a ~591,000-vehicle campaign because this exact 12.3-inch combination meter can come up blank at startup, and the fix requires a dealer reflash or meter replacement.

OTA update capability55
#9 of 18 in classCompare all →

Toyota Audio Multimedia supports over-the-air updates to the multimedia software and Cloud Navigation map data, but nothing beyond the head unit — the Crown gets no feature-adding whole-vehicle OTA, and the clearest proof is that the blank-cluster defect on this exact model year had to be remedied by a dealer visit rather than pushed out remotely.

Companion app & remote functions66
#8 of 18 in classCompare all →

The Toyota app covers the core set — remote start and climate precondition, lock/unlock, vehicle locate, guest driver monitoring — but on a 2024 car the remote-control functions sit behind Remote Connect, which lapses after a one-year trial and then costs roughly $8/month or $80/year, and Digital Key (phone-as-key) is neither standard on the volume Limited nor usable without an active Remote Connect subscription.

Charging ports & device power78
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Every Crown gets a vertical Qi wireless charging pad, a console USB-C plus 12V socket, a dual USB-C terminal on the passenger side and two more USB-C ports for rear passengers — USB-C in both rows with wireless charging standard rather than optional; there is no household AC outlet, which keeps it out of the top band.

Keyless & remote access76
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Smart Key proximity entry with push-button start is standard on every 2024 Crown and remote start is available through the Toyota app, but phone-as-key Digital Key is only reachable through the $3,570 Advanced Technology Package on the Limited (or on the Platinum) and needs a live Remote Connect subscription to keep working; as a sedan there is also no hands-free liftgate to earn top-band credit, though the Platinum does add a kick-sensor power trunk.

Camera & parking aids64
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Provision is unusually top-heavy for 2024: the base XLE ships with only a backup camera and no ultrasonic parking sensors at all, the Limited adds Front and Rear Parking Assist with Automatic Braking, and the 360-degree Panoramic View Monitor is $3,570 Advanced Technology Package content on the Limited or standard on the Platinum — which alone gets the Advanced Park self-parking system. The genuinely capable hardware at the top is what lifts this out of the bottom band; the empty base trim is what keeps it out of the top one. Note that Toyota made front/rear parking assist standard across the range for 2025, so this is a real year-specific gap.

Head-up display availability20
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No 2024 Crown can be ordered with a head-up display at any trim or price — the sedan launched for 2023 without one and Toyota did not add it until the 2025 model year, when a 10-inch HUD became standard on the Platinum. That is squarely the bottom band, and it is the single largest year-specific technology deficit against the 2025 car and against full-size rivals where a HUD is at least optional.

8Use-Case FitOne of the Crown's weakest categories.1.87C-
Kid & car-seat practicality68
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The child-seat hardware is a genuine strength — IIHS rates the Crown's LATCH ease of use Good+, a notch above the plain Good most mainstream sedans earn, and the crossover-tall 60.6 in body means you lower a toddler in rather than stooping under a low roofline. What holds it mid-band is packaging that stays stubbornly sedan: three seats will not fit across the bench, the fastback taper eats the headroom a tall rear-facing seat or high-back booster needs, and every stroller goes through a conventional trunk lid into 15.2 cu ft with a pass-through reviewers single out as too narrow. There is no power trunk on any 2024 grade — the hands-free lid that would fix the arms-full problem did not arrive until 2025.

Family safety package81
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There is almost no safety trim-walk here: NHTSA 5 stars overall, an IIHS Top Safety Pick, and Toyota Safety Sense 3.0 plus Blind Spot Monitor, Rear Cross-Traffic Alert, Safe Exit Assist and a rear-seat reminder all standard on the $40,350 XLE — the trim a price-sensitive family actually lands on. It sits below the 2025 car for two concrete 2024 reasons: the award is a plain Top Safety Pick rather than the Plus the 2023 car held, because the XLE's headlights come back only Acceptable; and front and rear parking assist with automatic braking is Limited-and-up content for 2024 rather than standard across the range, so the base family car has no ultrasonic sensors around a 196-in body.

Family road-trip comfort67
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The basics for a four-up haul are all standard — dual-zone automatic climate with dedicated rear vents, two rear USB-C ports, a rear bench with a centre armrest and cupholders, and a cabin that is genuinely hushed against wind and road noise at cruising speed. But 2024 gates the amenities that make a long trip pleasant for the back seat: heated rear seats and the panoramic fixed-glass roof start at the $45,650 Limited, the volume XLE wears SofTex rather than leather, and there is no rear climate zone, no rear sunshade and no rear-seat entertainment on any grade. Rear headroom of 37.5 in is compromised in practice by the fastback taper, and 15.2 cu ft is a real constraint once four or five people pack for a week.

Daily driving ease79
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A relaxing commuter by design. The 236-hp 2.5L hybrid pulls away on electric torque and blends the engine in imperceptibly at town speeds, Full-Speed Range Dynamic Radar Cruise Control and Proactive Driving Assist are standard on every grade through TSS 3.0, Toyota kept physical climate and seat switchgear below the 12.3-in screen, the roughly three-inch height advantage over a Camry gives a crossover-like forward view, and standard E-Four AWD removes weather anxiety. Docked for two well-documented irritants: the 2.5L turns coarse and vibrates noticeably whenever it has to move 4,000 lb onto a freeway, and the 21-inch wheels on Limited and Platinum let sharp low-speed impacts punch through — adaptive dampers are Platinum-only for 2024.

Commuting cost efficiency73
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Cheap to feed for an all-wheel-drive car of this size and price — 41 MPG combined and 42 MPG city on 87-octane regular, which EPA turns into about $1,500 a year at 15,000 miles, while the planetary hybrid transaxle and regenerative braking keep wear items cheap and ToyotaCare covers the first two years of scheduled service. It stays well short of a Camry's band because the premium positioning shows up in the costs that are not fuel: the Limited and Platinum ride on 21-inch tires that replace at near-luxury money, insurance runs around $2,650 a year, and a buyer who chooses the Platinum's Hybrid MAX gives up roughly a quarter of the economy outright.

Parking & maneuverability50
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This is where the 2024 car is meaningfully worse than the 2025 that replaced it. At 196.1 in long and 72.4 in wide with a 38 ft turning circle the Crown carries a full-size footprint, and the fastback roofline, high beltline and small rear window restrict the over-the-shoulder and rearward view — the raised seating position only helps looking forward. The sensor provision behind that is top-heavy: the volume-entry XLE ships with a backup camera and no ultrasonic parking sensors at all, front and rear parking assist with automatic braking starts at the Limited, the 360-degree Panoramic View Monitor is $3,570 Advanced Technology Package content on the Limited or Platinum-standard, and Advanced Park — the system that actually parks the car — plus the Dynamic Rear Steering that tightens the circle are Platinum-only.

Work capability17
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Not meaningfully work-capable. Toyota publishes no US towing capacity for the 2024 Crown sedan and offers no factory tow package on any grade — the 2,700 lb rating that turns up in searches belongs to the Crown Signia wagon, a different vehicle that did not reach dealers until later. There is no bed, no payload headroom beyond five occupants and their luggage, and the only cargo hold is a 15.2 cu ft trunk reached through a sedan lid. The volume 236-hp 2.5L hybrid is calibrated for economy and its eCVT lets revs flare rather than holding torque under sustained load — exactly the wrong behavior on a grade with weight aboard.

Durability for work duty59
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The hardware underneath is about as durable as mainstream hybrid drivetrains get — the 2.5L Atkinson four and Toyota's planetary hybrid transaxle carry no belt, torque converter or step-gear wear items and are shared with the Camry, RAV4 and Highlander hybrids, and the Japan-built Crown draws an 81/100 J.D. Power quality-and-reliability score with a Consumer Reports above-average prediction. But work duty means abuse tolerance, and the Crown has few of a fleet sedan's advantages: ground clearance is 5.8 in, the Limited and Platinum ride on 21-inch wheels that are expensive to curb, and it is a low-volume nameplate whose body panels and Hybrid MAX-specific parts are effectively dealer-only. The 2024 car does at least offer wipe-clean SofTex upholstery on the XLE, which the all-leather 2025 range does not — a small point in its favor for hard-use duty.

Jobsite & upfit practicality14
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Almost nothing here is aimed at work. There is no bed, no onboard household AC outlet on any grade, no roof rails or factory crossbar provision, no factory hitch or trailer wiring, no tie-down track, and no washable cargo area — the trunk is carpeted on every trim. The accessory catalog for work-adjacent duty amounts to an all-weather trunk mat, floor liners and a cargo net. The USB-C ports and the vertical Qi pad will charge a phone or a tablet, which is the entire onboard power story; an upfitter's only real option is an aftermarket concealed receiver, and 2024 does not even offer the power trunk lid that would make loading with full hands practical.

Long-distance comfort & range80
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This is what the Crown is genuinely for. EPA range on the volume 2.5L works out to about 595 miles on a 14.5-gallon tank, so an interstate day needs one fuel stop; the cabin is among the quietest in the class against wind and road noise; and Full-Speed Range Dynamic Radar Cruise Control paired with standard Lane Tracing Assist makes the car essentially self-steering on divided highways, with standard E-Four AWD adding all-weather confidence. It lands below the 2025 car because the touring comfort features are trim-gated for 2024: ventilated front seats start at the Limited, the heated steering wheel is Platinum-only, and the volume XLE wears SofTex — Toyota made heated and ventilated front seats and the heated wheel standard across every grade for 2025. The 2.5L's drone on long climbs and a slightly upright rear seatback are the other deductions.

Outdoor & adventure capability50
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Standard E-Four all-wheel drive on every grade is the real asset — it makes the Crown a credible snow-and-gravel car in a class where AWD is usually an option or unavailable — and 5.8 in of ground clearance is a shade more than a Camry's. Everything past that is missing: no roof rails or factory crossbar mounts, no factory hitch or tow rating for a bike rack or a small trailer, no 120V outlet for camping gear, no terrain or off-road drive modes, and the 21-inch low-profile tires on the Limited and Platinum are exactly wrong for a rutted forest road. It reaches a trailhead on a graded road and no further.

Gear & luggage flexibility43
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Normal suitcases are fine; anything awkward is not. The 15.2 cu ft trunk is mid-pack by volume and small for the money — the hybrid battery under the rear seat caps its depth — and while the rear seatbacks split 60/40, reviewers specifically flag the pass-through as too small to make that fold genuinely useful, which is the difference between a hatchback and a sedan lid for skis, flat-pack furniture or a bike wheel. There is no roof rail, no underfloor bin, no hatch opening and no factory hitch, and unlike the 2025 car there is no power trunk on any 2024 grade to ease loading with full hands. In-cabin small-item storage is likewise thin — a tiny glovebox and no overhead sunglasses bin.

9Driving ExperienceMid-pack among this car's ten categories.2.28C
Handling & agility69
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The volume 2024 XLE is a 60.6-in-tall sedan on TNGA-K running a MacPherson-strut/multilink setup with fixed dampers — Adaptive Variable Suspension is a Platinum exclusive for 2024, so most buyers get the passive tune. It carries its height better than it should, staying composed and predictable with well-controlled body movements, but grip from the 19-in all-seasons is modest and lean is visible once the pace rises. Secure rather than engaging, and a step behind the lower, tauter Camry (68.4).

Steering feel62
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The electric rack is accurate and slop-free — reviewers of the 2024 car call response tight with no play at center and the weighting reasonable — but there is no meaningful feedback coming back through it, and Dynamic Rear Steering does not arrive on any 2024 grade (it is a 2025 Platinum addition). Precise but numb, which is the top of the mid band.

Braking confidence66
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Stopping power is adequate and the brake-by-wire system blends regen to friction well enough for normal driving, but 2024-specific reviews are less flattering than for the later cars: the pedal is described as somewhat spongy and not as progressive as the best regenerative systems once you brake hard. On a ~4,200 lb AWD sedan on efficiency-biased rubber that lands as competent rather than confidence-inspiring.

Powertrain smoothness & response69
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The XLE/Limited 2.5L THS hybrid (236 hp combined, standard electronic on-demand AWD) is genuinely seamless in ordinary use — imperceptible EV-to-engine handoffs, no stop/start shudder, smooth tip-in — and 7.2 sec to 60 mph is respectable for the class. It loses points for the eCVT's rubber-band response, which decouples throttle from thrust and requires standing on the pedal for any aggressive move. The Platinum's 340-hp Hybrid MAX with a real 6-speed automatic is far crisper but is not the volume configuration.

Drivetrain noise & vibration60
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Near-silent on electric power and quiet at a steady cruise with no vibration through the controls, but any real throttle brings a coarse-sounding four held at high revs by the eCVT with a persistent drone — the single most-repeated complaint against a car sold on premium positioning. It recedes as soon as you lift, which keeps it clear of the bottom band.

Turning circle
38.0 ft curb-to-curb (all 2024 grades — XLE, Limited, Platinum)
33/100
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Toyota publishes a 38.0 ft curb-to-curb circle across the entire 2024 Crown lineup — poor for a sedan against the 34–40 ft band, a consequence of the 112.2 in wheelbase plus standard AWD hardware. Unlike 2025, there is no Dynamic Rear Steering escape hatch: the 35.4 ft figure arrives with the 2025 Platinum, so every 2024 buyer lives with 38.0 ft.

Driving position & ergonomics78
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The raised H-point is the Crown's whole reason to exist and it delivers: a seating position roughly 4 in higher than a Camry gives a commanding forward view without an SUV climb, and generous door openings make ingress and egress the easiest in the sedan class. Toyota keeps physical HVAC and volume controls alongside the touchscreen. Deductions for headroom squeezed by that high perch and a driver's seat that reviewers wish went lower and offered more adjustment; the heated/ventilated-seat-across-all-grades upgrade is a 2025 change, so 2024 XLE buyers get less content.

Fun-to-drive factor55
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In volume XLE form the 2024 Crown is a plush, quiet, efficient cruiser with nothing to say to an enthusiast — light steering, a droning eCVT and 7.2-second acceleration make it a car to be driven rather than enjoyed, and the enthusiast press was openly ambivalent about the concept from launch. It is pleasant and comfortable rather than unpleasant, which is squarely the mid band; only the Hybrid MAX Platinum escapes the verdict.

10Value & Market PositionMid-pack among this car's ten categories.2.22C
Standard equipment generosity74
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The 2024 XLE gives you electronic on-demand AWD as standard on every Crown plus twin 12.3-inch displays with navigation and wireless CarPlay/Android Auto, heated power front seats, wireless charging and Toyota Safety Sense 3.0 — a solid haul for roughly $40,350. It sits below the 2025 car because several comfort items were still trim-walled that year: no ventilated seats or heated steering wheel at any price below Limited, no sunroof on XLE, and the adaptive cruise with stop-and-go, lane-change assist and front cross-traffic alert were an optional Advanced Technology package on Limited rather than standard equipment.

Feature value per dollar52
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Price is the Crown's persistent weak point and 2024 is no exception: it asks full-size-premium money in a segment where a Camry costing roughly $15,000–$20,000 less delivers near-identical interior and trunk dimensions and better fuel economy. Standard AWD, a hushed cabin and genuinely upgraded 2024 interior materials are real content for the premium, but resale provides no rescue — the Crown depreciates slightly worse than the average sedan, which is unusually ordinary for a Toyota.

Trim & configuration breadth63
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2024 offers just three grades — XLE, Limited and Platinum — spanning about $13,000, which covers the budget range but with wide gaps and no intermediate style grade (the Nightshade arrives only for 2025). Two distinct powertrains sit in the lineup, but the configuration rules are rigid: AWD is mandatory with no FWD or gas-only option, no PHEV exists, and the 340-hp Hybrid MAX is locked to the single most expensive trim, so there is no cheaper route to the performance powertrain.

Sales popularity & market acceptance48
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Calendar 2024 was the Crown's best US sales year on record at 19,648 units, up modestly from 19,063 in 2023 — so at this model year the nameplate was stable and mildly growing rather than fading, which is a materially better picture than the 37% collapse that followed in 2025. It stays below the mid-band on absolute scale: roughly 19,600 units is a rounding error next to Toyota's own Camry and never came close to replacing the Avalon's volume, marking the Crown as a deliberate niche play rather than an accepted mainstream choice.

Brand desirability & image74
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The Toyota badge is among the most trusted in the US and owner sentiment for the 2024 Crown is strong, with KBB consumers rating it 4.6/5 and reviewers repeatedly citing comfort and reliability. The halo transfers less completely than usual, though: the Crown nameplate had only two model years of US equity at this point, its lifted-sedan silhouette divides opinion, and its merely average resale shows the market is not paying a Toyota premium for it the way it does for a Camry or RAV4.

Deals & incentive availability55
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Modest volume means 2024 Crowns sat on lots long enough that negotiating off MSRP was realistic, which is a genuine buyer benefit. Factory support was thin, however: Toyota's national program on the 2024 Crown ran to subvented APR offers and two narrow $500 rebates with no 0% financing and no broad cash-on-the-hood, so the discount had to come from the dealer rather than the manufacturer.

Model freshness76
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2024 is only the second model year of the S235 generation that launched for 2023, so a buyer is near the front of the cycle with no redesign in sight and current-generation hardware throughout — TNGA-K platform, 12.3-inch Toyota Audio Multimedia and TSS 3.0. Changes were evolutionary rather than structural: upgraded cabin materials, restyled interior accent trim, and driver-assist features promoted to standard on Platinum, which keeps it fresh without being a headline year.

Critical reception & awards60
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Reviewers were politely lukewarm on the 2024 Crown: U.S. News 7.0/10, The Car Connection 6.7/10, with recurring praise for ride comfort, cabin quietness and fuel economy set against criticism of the base powertrain, tight headroom, mediocre handling and price. KBB is the outlier positive, naming it #4 Best Mid-Size Car of 2024 with a 4.4/5 expert score. Safety is a partial win rather than a clean one — the Crown held an IIHS Top Safety Pick for 2024 but slipped from the 2023 car's Top Safety Pick+ because the XLE's headlights rated only Acceptable — and there is no 10Best, NACTOY or comparison-test hardware to point to.